The traditional finance landscape has changed a lot in recent times. Many organizations have adopted the use of decentralized finance, a concept that has been gaining more coverage in the past few years. As a result, the demand for knowledge about cryptocurrency has increased. The problem is that getting legitimate sources of information can is becoming increasingly difficult with more and more people recommending things for selfish reasons. Recently, WOM Protocol Pte. Ltd announced the launch of an app that may solve all that and more.
WOM Protocol is a social commerce solution that enables brands to leverage word-of-mouth recommendations. In October, the company introduced the new BULLZ app, the first dedicated platform for users to discover authentic blockchain and crypto-related recommendations.
Currently, only the beta version of the app exists, but creators have already joined because of its potential to impact the crypto space. The version is available for both Android and iOS users. There are several reasons every person interested in the crypto space should be aware of the BULLZ app.
First, you get to learn everything crypto from experts. Instead of taking unnecessary chances and following the advice of untrustworthy sources, a BULLZ app user can get information about crypto, NFTs, DeFi, and more. As a user, you will find trending projects and be able to discuss them with other crypto enthusiasts and experts.
Second, if you are the creative type that creates content related to crypto-related news, you’ll be able to earn through the app. This is done by creating genuinely helpful videos about the projects you like and other trending topics and sharing them with your followers. The app has inbuilt creator features, making it convenient for users.
BULLZ calls it the “promote-to-earn” model, and any user is eligible to earn through it. The user can be rewarded with WOM Tokens for their recommendations within the app. WOM Tokens are an economic incentive that will allow users to monetize their honest word-of-mouth recommendations.
For a recommendation to qualify for payment, however, it must be peer-reviewed and authenticated. BULLZ is building a community that aims to create a difference in the crypto space. Therefore, only recommendations that the community feels are authentic, positive, and creative will start earning.
The third reason for using the BULLZ app is trust. Things change constantly in the crypto space. However, users will be able to stay on top of the changes by accessing trustworthy reviews that will allow them to make informed decisions. Users will be able to decide the projects and brands they want to be a part of and those they don’t.
For brands, BULLZ is a marketing opportunity for their projects. Word of mouth remains the most valuable way of getting the word out about something, and BULLZ embraces that to be true.
Brands and projects will also get the opportunity to access the content generated on BULLZ through the WOM Campaign Manager. The campaign manager will allow brands to browse user recommendations about their projects. They can then purchase WOM tokens to boost selected content and give it more exposure on BULLZ.
The team at BULLZ will continue releasing additional features on the app as soon as they are finalized. Right now, they are working on a leader board of trending topics discussed on the app. The board will help to better understand community metrics such as engagement with a specific project.