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Executive Voice

Is Amazon Too Saturated for Sellers? Ecommerce Expert, Akemi Sue Fisher, Says Absolutely Not

The world is diving into online commerce as more businesses than ever before are forced to close their doors due to COVID-19. While they pivot online, they are looking for new ways to contact their potential buyers. The most famous eCommerce marketplace on the planet, Amazon, is welcoming these sellers with open arms.

In fact, Amazon Prime now boasts one in every three Americans has an account, with a revenue source that increased from $0.9 billion in 2015 to over $7 billion 2019. “That’s just a small snapshot of what’s occurring in the massive Amazon exchange,” claims Amazon marketing thought leader, Akemi Sue Fisher. As someone who has closed in on $2 billion in Amazon sales herself, this eCommerce coaching guide wants businesses everywhere to know there is still room for them on Amazon.

“It’s important to see both sides of the equation,” said Fisher. “Yes, more people are selling on Amazon than ever before; but, more people are buying, too. As the Amazon Prime stats show, more Americans than ever before are using Amazon as their main shopping vertical since they don’t want to go outside, risk getting COVID-19, and spend money on wasted transportation. It just makes sense.”

 

Quarterly Sustained Growth

Fisher continued that every single quarter, Amazon is growing in revenue and not likely to slow down anytime in the next few years. Why is Fisher so sure about the future of Amazon? She attributes its reliable growth pattern to a few things:

COVID-19: In order to slow the spread and protect ourselves, more Americans are electing to stay home as opposed to visiting shopping centers. Why risk contracting the virus or spreading it when the same kind of shopping can be done from the living room?

Pandemic-Fueled Shutdowns: Yelp.com released reports that 60% of business closures that occurred on their app this year were due to COVID-19. Millions of American businesses have closed their doors to foot traffic, electing to sell completely online instead. It saves them the money they once spent on commercial space and employees, too.

Convenience: Time is money, which is why eCommerce is such a convenient addition to our everyday lives. Now we can open an app, place an order in 30-seconds, and closeout our phone. It’s just that easy, and consumers aren’t about to go back to the long lines and traffic to buy one toy.

 

What’s the Best Way to Make Money as An Amazon Seller?

With millions of vendors on Amazon vying for the top position in each category, what’s the best approach to ensuring your products make the cut?

“There are many ways to make money on Amazon as a seller – but the best opportunity is to do private label, hands down,” said Fisher. “With private label, sellers can scale it and sell it at an astronomical rate. That’s what I help to consult and manage with all of my clients. Now is a perfect time to get in on the eCommerce action.”

 

The Mentor

Fisher has helped thousands of brands scale and grow their Amazon businesses to six, seven, and even eight-figures. She has become one of the most trusted and sought-after eCommerce consultants in the world.

In just five-years, Fisher has demonstrated what is possible for everyone in the world of Amazon.

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