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Michael Hummel Shares The Top 4 Tips To Build A Business & Thrive In Uncertain Times

Serial entrepreneur, Michael Hummel, is the founder of Agency Tycoons, an elite online training to show anyone how to generate a 6 figure business. Apart from this, Michael Hummel has his own digital agency, Establish, that he started from scratch in the most uncertain economy we’ve seen in many years. Within the first 3 months, he’d already scaled to over 6 figures and now they are on their way to 6 figures/month in just a matter of months. Here’s how Michael says you can do the same. 

Take Ridiculous Amounts Of Action

First things first: you need to go into overdrive when it comes to your work ethic. Far too often people expect money to practically fall into their lap, but we all know that’s not the case. 

If you have a pre-existing business, realize that we are going into a new economy. If you want to thrive, take action, and innovate on your products/services. 

If you are starting a new business, get ready for the entrepreneurial journey. This is not like a job where you just put minimal effort into getting paid… It’s all on you so it’s time to step up!

Build A Brand People Can Trust

People buy from people they know and trust. Michael specializes in helping businesses become the authority in their space. In return, this drives acquisition costs down, makes the sales process faster, and actually attracts customers to your business. 

If you look at the greatest and fastest-growing companies in the world, they all have branding that their customers trust. 

Be Omnipresent 

Whether you like it or not, it’s 2020 and yellow pages or billboards are not going to cut it anymore. We live in a digital world full of more opportunities than ever before. 

Have a cutting edge, digital marketing strategy that allows you to be omnipresent with your potential customers. Be on Facebook, Google, Youtube, Instagram, etc.. wherever your buyers are spending time, be there!

Focus On Customer Obsession

“The first and by far the most important one is customer obsession as opposed to competitor obsession,” – Jeff Bezos.
If the richest man in the world is crediting their success to one thing, you better believe it’s important.

By being customer-obsessed, you’re innovating and creating your own path that best serves your customers. Market conditions don’t matter at this point. If you’re truly serving your customers and are focused on giving them an unbelievable experience, you can thrive in any economy. 

Words of Advice From Michael Hummel

“What I realized back in April 2020, when starting a new company, is that you get your standards,” Michael said. “Successful people refuse to be anything less than successful no matter the circumstances. Simply put, this is what it takes to thrive in any economy.”

It is essential to try out as many things as you possibly can, and once you find the one thing you enjoy, become great at it.

A serial entrepreneur and branding specialist. He also serves as a real estate investor and business consultant. He presently serves as the owner of The Brand Castle - Specialist in Search Engine Optimization (SEO), Web Design & Development and more.

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