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Optimize your Website SEO with these 7 Quick Tips

SEO stands for search engine optimization and it refers to the process of improving your website’s ranking on Google or other search engines by using specific keywords, optimizing landing pages, getting backlinks from other websites, etc. SEO has become an important element in the success of many businesses because they can rank higher on search engines and get more traffic to their site. In this blog post we will share 7 SEO tips that will help you boost your website rankings!

SEO tip #1: Use Free SEO Tools

SEO tools can help you to rank higher on search engines and give your SEO campaign a boost. SEOmoz’s SEO Toolbar is one of the best options for beginners because it offers so many features without having to install anything other than its plugin. Another good option is Rank Checker, which will check whether or not you have lost rankings after performing an update like adding new content with keywords.

SEO tip #2: Focus on User Intent

SEO is about ranking better on search engines, but SEO also needs to take into account the searcher’s intent. If someone searches for “pizza,” they are probably looking for pizza delivery or reviews of a certain type of pie – not the individual ingredients that go into making it! So make sure your SEO keywords focus on what users want and need when conducting their search rather than just trying to rank higher in Google.

SEO tip #3: Use the Right Keywords

SEO is all about keywords. And SEO revolves around the use of keywords on your website and in your blog posts to attract traffic from search engines. So make sure that what you are writing doesn’t just sound good – it uses relevant SEO or “search engine optimization” words.

SEO tip #4: Invest in Visual Search

SEO is a lot more than just SEO. SEO and SEO content are two of the key components to ranking better on search engines, but there’s also SEO photo optimization that can help your website rank higher in Google Images for certain keywords or phrases. Investing in visual SEO this way will lead to multiple avenues of traffic – not just from searchers who use keyword searches.

SEO tip #5: Don’t Forget About Youtube SEO

SEO isn’t just about SEO content. SEO includes SEO photo optimization, SEO sound and video optimization, like Youtube SEO for example! When you post a new video on your channel or upload one to the site’s homepage you can optimize it by adding keywords at the beginning of the title and description box as well as providing related information in any tags that are associated with it.

SEO tip #6: Avoid Bad Links

It also requires you to be vigilant about the quality of your SEO links. For example: avoid posting a link on forums or social media that connect back to website with bad SEO content because this can cause Google’s algorithm called Penguin (which helps rank websites) to penalize them and drop their rankings in search engine results pages. You need to be careful about SEO links because they can hurt your website’s SEO campaign.

SEO tip #7: Publish Unique Content Consistently to Improve SEO

SEO content has become a must in SEO campaigns because it’s both the first step to ranking higher on Google and attracting more traffic. And according to SEO experts, you should publish at least one new piece of SEO content every day. Unique SEO content is better and more SEO-friendly than duplicate SEO content.


John Lawson is one of the most trusted and experienced eCommerce professionals in the industry. John is the founder of The Ecommerce Group, which he started in 2011 to share his knowledge with other entrepreneurs in the industry. It’s the oldest eCommerce group on Facebook with over 8,500 members from around the world!

John speaks at conferences all around the world, including Retail Global, South by Southwest, Etail, Digital Summit, Hubspot Inbound, Ad-Tech and more. He also writes for several international publications such as Power Retail, Small Business Trends and Disrupt Magazine.










John Lawson is an award-winning ecommerce entrepreneur and best-selling author, his entrepreneurial spirit helped him achieve a level of success that few obtains. After consulted Fortune 100 companies at Accenture he took his expertise to the world of small business, today mentoring entrepreneurs on topics such as ecommerce and digital marketing strategies. John is a small business power player, listed as one of the Top 50 SMB Influencers by All Business. Recognized for his work in ecommerce, John received two Small Business Influencer awards from SmallBusinessTrends.com and won 
“Business Book of The Year” for his book “Kick Ass Social Commerce for E-prenuers.” You can follow John @ColderICE on IG, Twitter, Facebook and LinkedIn.

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