Renzo Giovanni says that just about anyone can start a business. It is as easy as filling out the necessary forms, getting a permit or license, offering legitimate products or services, and probably marketing. However, running a successful business is another entirely different story. There are several factors that come into play that must be sustained by an entrepreneur. It is even harder to operate a profitable business for several years. What does it come down to? Smart strategies, hard work, or consistency?
Renzo Giovanni is the co-founder of FyreHouse Music, a multi-million business that nurtures upcoming artists to realize their potential. The music label company helps its clients to take their careers to the next level. A common factor that has been portrayed by Renzo Giovanni as he manages this business is his undying love for music. Over the last ten years, he has adopted various operation cues to ensure the FyreHouse is both active and profitable.
Together with his team of dedicated personnel, Renzo Giovanni believes in cutting unnecessary costs as a means of sustaining this business. This is a strategy that is rarely utilized, especially by startups and middle-sized companies that only analyze their profit and losses. At FyreHouse, Renzo Giovanni keeps track of every expense and minor cost, even though it seems like a tedious and time-consuming endeavor. One thing that has made this easy and possible is the utilization of technological platforms and mobile apps that can be accessed by every person at the management level. Renzo Giovanni is able to check the financial status of FyreHouse in real-time, and account for any money that is lost or gained.
Work hard but be smart as you do it. This is a work philosophy that guided Renzo Giovanni since he ventured into entrepreneurship. In most instances, business owners find themselves feeling guilty when they have not put in the necessary effort to achieve a goal. But, instead of freaking out about the upcoming constraints, Renzo Giovanni reiterates that they should be embraced. Let failure guide you as the same constraints force focus and drive innovation. This is working smart even when working harder fails. You use obstacles to derive new cues that will foster better operational outcomes for the business.
Through it all, an entrepreneur should be consistent with their input. It is consistency that will set them apart from any other entrepreneur or business in the same industry. Renzo Giovanni reminds entrepreneurs that they should always remember why they started because this will ground them to their cause- to their entrepreneurship journey.